Friction: Passion Brands in the Age of Disruption
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake.
Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements.
Friction argues…
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Friction
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Languange Used : en
Release Date : 2015-05-26
Publisher by : Simon and Schuster
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Languange Used : en
Release Date : 2011-06-07
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Languange Used : en
Release Date : 2017-10-09
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Languange Used : en
Release Date : 2017-06-27
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Languange Used : en
Release Date : 2017
Publisher by :
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Friction
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Author by : Sandra Brown
Languange Used : en
Release Date : 2015-08-18
Publisher by : Grand Central Publishing
From #1 New York Times bestselling author Sandra Brown comes a gripping story of family ties and forbidden att
